Turn Instagram chats into sales
Connect your Instagram account and reply to every message from one team inbox. Your AI agent answers 24/7 and hands over to your team when needed.
- 7-day free trial
- No credit card required

Trusted by businesses worldwide













































Sell and support on Instagram
Every chat in one place
Instagram conversations sit next to your other channels in one platform, so nobody switches apps or misses a message. Every customer's conversations and details are in front of you when you reply.
AI support around the clock
Your AI agent answers routine questions on Instagram 24/7, so customers get help even when your team is offline. It hands over to a teammate with the full history when a person is needed.
Work as one team
Assign chats to the right teammate and work together across locations and time zones. Track ongoing conversations in one place, so customer queries are resolved promptly.
Key features of the Instagram integration

Turn conversations into purchases
Connect your Instagram account to handle sales and support in one place. When a customer asks about a product in a DM, your team or AI agent can answer right away and turn the conversation into a purchase.
- Account connection: Instagram messages flow into your inbox
- Sales in chat: turn conversations into orders
- 24/7 support: an AI agent replies around the clock

Assign chats and resolve faster
Route each conversation to the right teammate and manage your team from one inbox, across locations and time zones. Track ongoing chats, work together on tricky questions and address issues promptly. Centralised conversations mean fewer delays, prompt help and customers who keep coming back.

Set up without code
Set up and manage your AI agent on Instagram without writing code, with no developer needed. Every customer conversation and detail sits in one platform, so service stays consistent. As your business grows, expand what the AI agent handles and adjust your support approach to fit.
How to manage Instagram DMs as a team
Instagram direct messages are often where buying decisions happen: a follower sees a post or story, asks about price, size or availability, and expects a quick answer. When those messages live only in the Instagram app on one phone, replies depend on whoever holds that phone, and questions sent at night wait until morning.
Connecting your Instagram professional account to a shared inbox changes that. Every DM arrives as a conversation your whole team can see, alongside the rest of your channels in the omnichannel team inbox. A simple setup that works for most businesses:
- Connect the Instagram account linked to your Facebook Page.
- Decide who owns sales questions and who owns support, and assign chats accordingly.
- Tag conversations by intent, such as product question, order issue or collaboration request.
- Train an AI chatbot on your prices, delivery times and FAQs so it can reply instantly.
This suits brands that sell through content: fashion and beauty stores, salons, fitness studios, restaurants and course creators. The AI agent handles the repetitive questions, then hands the chat to a person once a customer is ready to buy or needs help with something specific.
Treat DMs as part of your sales pipeline rather than a side inbox. Customers who start on Instagram often prefer to continue on WhatsApp for order updates; see how to add a WhatsApp button to Instagram to give them that option.
Works well with
WhatsApp Business API
Continue Instagram conversations on WhatsApp for confirmations, reminders and order updates.
Facebook Messenger
Answer Facebook Page messages in the same inbox as your Instagram DMs.
Automation
Trigger follow-ups and tasks from Instagram conversations without manual work.
What our customers say
We’ve been using Whautomate for the past few months and it has been an exceptional tool for automating our WhatsApp replies. It has significantly improved our customer service efficiency, saving us valuable time. We also want to highlight the service provided by Babu, the founder, who has consistently been responsive and helpful. We wholeheartedly recommend Whautomate for anyone seeking effective automated solutions.
Natalie HiongFounder, Creative Hearts
We were lucky to find Whautomate when we were looking for a razorpay integrated appointment scheduling software. Whautomate has helped us organize our client calendar effectively and send out professional communication to clients on WhatsApp. The team is responsive and customer support is great. I would highly recommend them.
ChaitraFounder, Untangle
Whautomate took the admin chaos out of running my Pilates studio, scheduling is effortless and client communication finally feels seamless. Highly recommend!
MeryemFounder, Reforma Pilates
Whautomate has helped me to reduce man hours with its automatic reminders after booking of appointments. With the appointment page, I can easily see the agenda for the day and it has the ability to sync to my Google calendar which is very useful.
JustinGeneral Manager, Espressivo Music Academy
I highly recommend Whautomate for their exceptional WhatsApp automation solution. Their team's expertise and dedication impressed me from start to finish. They seamlessly integrated their solution, improving our customer service and productivity. Trust them for reliable and effective WhatsApp automation that drives business growth.
Raghavendran RajasekaranFounder, Music Love Yoga
This platform has truly revolutionized the way I run my clinic. Managing Appointments, Billing, and Patient Records has become so effortless, and the WhatsApp automations are a real game-changer. The support team is fantastic, always there to lend a helping hand whenever I need it. If you're looking to take your clinic to the next level, I wholeheartedly recommend Whautomate!
AazamFounder, Sport-fit Physio Care
Honestly, I was a bit skeptical at first about Whautomate, but the team has been incredibly friendly, responsive, and diligent. While many other apps have their pros and cons, if you're looking for fast, reliable tech support that makes your life easier, Whautomate is the way to go. The best tech support and customer service, highly recommended!
Dr. Giri PrasetyaFounder, Spinalign Wellness
After using Whautomate for over a year, I can confidently say it has transformed the way I run my clinic. Appointment scheduling and follow-ups, which was one of the most time-consuming parts of our workflow is now fully streamlined. The WhatsApp integrations are incredibly effective, helping our patients stay engaged, informed, and consistent with their visits.
What sets Whautomate apart is not just the automation, but the team behind it. Their support is unbelievably fast, attentive, and solution-oriented, Especially Mr. Parthiban, He is Gem, Progressive and Positive Thinker, He is Kind and attentive. Any time we needed help, he responded with clarity and efficiency something we’ve rarely experienced with other software providers or any other service providers.
Dr. Abdul AzeezFounder, Pearl Kinesis Healthcare
My overall experience with Whautomate has been positive and helpful for my business. I had researched extensively for platforms that would cater to my specific needs, were quick to install and did not require heavy investments. Whautomate met all my requirements. The team is also great to work with and the CEO was personally involved in critical requirements.
LakshmiCEO, SAMA: The Calm Mind Studio
Using Whautomate for managing my yoga and sound healing classes has made the entire booking process smooth and effortless. From class scheduling to tracking credits and communication, everything feels well organised and easy to use for both me and my students. Grateful for the support and simplicity your platform brings to small wellness businesses like mine. Thank you, Whautomate team, for creating such a helpful system!
Founder, The Unalome
Start your 7-day free trial
Boost your sales and save countless hours with Whautomate.
- 7-day free trial
- No credit card required
- Cancel anytime