For D2C Brands

WhatsApp marketing and support built for D2C brands

Recover abandoned carts, send order updates, run targeted broadcasts, sell on a WhatsApp Catalog, and automate customer support. Plug into Shopify or WooCommerce in minutes.

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D2C Brands on Whautomate
Sound familiar?

The everyday friction in d2c brands

Built from hundreds of conversations with operators in your space. Pick the ones that hit closest, then see how Whautomate solves them.

The big one

Email-only abandoned cart flows leave revenue on the table

Email open rates are dropping. WhatsApp opens are still 90%+. If you are not running carts on WhatsApp, you are missing recoverable revenue.

See how Whautomate solves this
Friction · 02

Customer support is fragmented across channels

Instagram DMs, WhatsApp, email, Telegram, and live chat. Your team switches between tabs to handle one customer.

Friction · 03

Order updates by email feel impersonal

Tracking links in promotional inboxes get lost. Customers ask 'where is my order' even though you sent the answer 3 days ago.

Friction · 04

Repeat purchase rates need a nudge

Customers buy once and forget. Email marketing helps a little, but most opens never happen.

Friction · 05

Returns and reviews are a manual mess

Each return is a thread of emails and messages. Customers feel ignored, your team feels overwhelmed.

The Whautomate stack

Everything d2c brands need, in one place

Replace four to six separate tools with one connected platform. No new tabs, no copy-paste, no missed messages.

Shopify & WooCommerce abandoned cart on WhatsApp

Native triggers for Shopify and WooCommerce Abandoned Cart. Run multi-step recovery sequences with wait-time steps and discount codes - recovery rates beat email by 3–5×.

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Shopify & WooCommerce abandoned cart on WhatsApp on Whautomate

Order, shipping and delivery updates

Auto-send order confirmations, fulfilment notifications, and delivery confirmations on WhatsApp using Order Created, Order Fulfilled, and Order Cancelled triggers.

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Order, shipping and delivery updates on Whautomate

WhatsApp Catalog with native inventory

Sell directly inside WhatsApp via a native catalog. Manage inventory inside Whautomate, or auto-sync from Shopify and WooCommerce - orders flow into the same fulfilment pipeline.

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WhatsApp Catalog with native inventory on Whautomate

AI chatbot for 24/7 support

Pre-built and custom-trained GPT chatbot deflects routine questions, recommends products from your catalog, and hands off to a human agent when it's the right call.

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AI chatbot for 24/7 support on Whautomate

Omnichannel customer support inbox

WhatsApp, Instagram, Facebook Messenger, Telegram and website live chat in one inbox. Assign agents, add internal notes, send canned responses, capture CSAT.

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Omnichannel customer support inbox on Whautomate

Segmentation and drip campaigns

Segment customers by tags, location, age, gender, or last-activity date. Run multi-step WhatsApp drips for new-customer welcome, replenishment, win-back and seasonal launches.

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Segmentation and drip campaigns on Whautomate

WhatsApp invoices and payment links

Send personalised PDF invoices and a one-tap payment link by WhatsApp for B2B orders, deposits, or custom checkouts. Stripe, Razorpay, MyFatoorah, PayTabs and Thawani Pay supported.

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WhatsApp invoices and payment links on Whautomate

Loyalty program and coupons

Reward repeat customers with a built-in loyalty program and WhatsApp loyalty notifications. Generate and distribute coupon codes through automations and broadcasts.

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Loyalty program and coupons on Whautomate

Multi-store / multi-brand workspace

Run multiple Shopify or WooCommerce stores from one Whautomate account. Each brand has its own catalog, automations, and inbox - with shared customer CRM, broadcasts, and reporting across the portfolio.

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Multi-store / multi-brand workspace on Whautomate
Built for regulated industries

Your patient and client data,
protected end to end.

Whautomate runs on HIPAA-compliant AWS data centres with encryption at rest and in transit, role-based access, and a full audit log of every action your team takes.

Read the full security overview
  • HIPAA-compliant AWS data centresWe run on AWS infrastructure that meets HIPAA technical safeguards, with regional data residency.
  • Encryption at restAES-256 for every record we store, including chats and forms.
  • Encryption in transitTLS 1.2+ on every API request, webhook, and message.
  • Role-based accessPer-team and per-branch permissions you fully control.
  • Activity loggingFull audit trail of every login, edit, and message - by every user.
  • GDPR-readyOpt-out, export, and data-erasure flows out of the box.
  • Meta Tech PartnerOfficial WhatsApp Business API on the Cloud API.
In the wild

How teams like yours actually use it

Real scenarios, not feature lists. Each one runs out-of-the-box on Whautomate.

Scenario 01

Recover abandoned carts on WhatsApp

When a Shopify cart is abandoned, an automation waits 30 minutes, then sends a WhatsApp message with the cart contents and a recovery link. A second message goes out 24 hours later with a discount code.

Scenario 02

Run a Black Friday campaign that gets read

Send a segmented WhatsApp broadcast to past customers with a discount code and a one-tap shop link. Track replies and route them to your support agents.

Scenario 03

Automate post-purchase replenishment

30 days after a customer receives a 30-day skincare product, an automation sends a WhatsApp asking how it's working, a CSAT survey, and a reorder link from your catalog.

Sample automation

From trigger to outcome - without lifting a finger

A typical workflow you can drop into your account today, fully customisable in the no-code automation builder.

Trigger: Shopify Abandoned Cart
1Wait 30 minutes after abandonment
2Send WhatsApp message with cart contents and recovery link
3Wait 24 hours; if no purchase, send a discount-code follow-up
4Wait 48 hours; if no purchase, mark as lost and add to a win-back tag
5After purchase, switch to a post-purchase nurture sequence with CSAT
FAQ

Questions we hear most often

Does Whautomate integrate with Shopify and WooCommerce?
Yes. Native integrations for both, including abandoned-cart, order-status, and inventory-sync triggers.
Is Whautomate a Meta Tech Partner?
Yes. Whautomate is a Meta Tech Partner, so you can use the official WhatsApp Business API for all your customer communication.
Can I run flows in multiple languages?
Yes. Build separate automations for each market, segment broadcasts by location or tag, and personalise messages with custom attributes.
Can my support team handle WhatsApp tickets?
Yes. Multiple agents share the omnichannel inbox with conversation routing, internal notes, canned responses, and CSAT scoring.
Does it work alongside Klaviyo or other email tools?
Yes. Many brands run email through their existing ESP and use Whautomate for WhatsApp, Instagram, Messenger, Telegram, and live chat. Connect them via Zapier, webhooks, or the REST API.

Go deeper

More about the features, integrations, and playbooks that power the workflows above.

Feature E-commerce overview Read Feature Shopify & WooCommerce engagement Read Feature WhatsApp & AI chatbots Read Feature Segmentation & broadcasts Read Feature Drip campaigns & automation Read Feature Invoicing & payments Read Feature Inventory management Read Feature Omnichannel team inbox Read Feature CSAT & survey forms Read Feature All integrations (Shopify, Stripe, Zapier…) Read Blog WhatsApp e-commerce chatbot Read Blog Conversational commerce Read Blog Drip campaigns guide Read Tools Free WhatsApp tools & calculators Browse Templates WhatsApp message templates Browse Integrations Connect your existing tools Browse
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More carts recovered, more orders delivered, more customers retained

Whautomate is the customer-engagement engine modern D2C brands run on. Try it free.

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