WhatsApp Business Platform Integration

Send and receive WhatsApp messages with the official WhatsApp Cloud API

What you can do with the WhatsApp Business Platform integration

Meta Business Partner

Whautomate is a Meta Business Partner with direct access to the WhatsApp Business Platform (Cloud API) - and we charge 0% commission on WhatsApp conversation fees. You pay Meta directly for what you use; nothing extra to us. Learn more on our WhatsApp Business API page, estimate costs with the WhatsApp pricing calculator, or read the full WhatsApp Business API pricing guide.

Connect your WhatsApp Business number once and unlock the deepest channel in the platform - appointment and class booking bots, full WhatsApp Commerce, broadcasts, automations, AI chatbots and the omnichannel team inbox. The setup is no-code via Meta's Embedded Signup, or you can use WhatsApp Co-Existence to keep the number active on your phone, or bring your own API keys if you already manage Meta Business directly.

Whether you are a clinic booking appointments, a fitness studio running paid classes, an e-commerce store recovering carts, or a SaaS sending OTPs - this is the foundation that powers every Whautomate workflow. Full step-by-step instructions are in the WhatsApp Cloud API help guide.

Key features

Appointment booking bots

Patients and clients self-book on WhatsApp 24/7 - sync to Google Meet / Zoom, collect deposits via Stripe or Razorpay, and send WhatsApp reminders to slash no-shows.

Class booking bots

Sell single classes, multi-class packs and recurring memberships on WhatsApp - perfect for yoga studios, gyms, tuition centres and online courses.

WhatsApp Commerce

Run a full storefront inside WhatsApp - publish a product catalogue, take orders in chat and collect payments without a website. Pair with Shopify or WooCommerce if you already have a store.

Broadcasts at scale

Send template messages to thousands of contacts with delivery and read receipts, audience segments and click-tracking.

Automations

Trigger journeys on every event - new contact, booking, payment, cart, status change. Each Send Message action has its own wait time so you can build full lifecycle sequences.

AI chatbots

No-code AI chatbots for customer service, lead qualification, appointment booking and class bookings - powered by OpenAI, trained on your content.

Omnichannel team inbox

Multiple agents reply to WhatsApp alongside Instagram, Messenger, Telegram and live chat from one shared inbox with assignments, tags and notes.

WhatsApp Flows support

Build multi-screen Flows for bookings, lead capture, onboarding and surveys - all without leaving WhatsApp.

Meta Embedded Signup

Connect your WhatsApp Business number through Meta's official Embedded Signup flow - the same one used by every Meta Business Partner. Takes minutes, fully Meta-compliant, no manual app review.

WhatsApp Co-Existence

Keep using the WhatsApp Business app on your phone alongside the Cloud API - your team replies from Whautomate while you can still pick up the phone for personal touches. No number migration required.

Bring your own API keys

Already manage your own Meta Business and Cloud API setup? Plug your own access tokens into Whautomate and use everything else - bots, broadcasts, automations, inbox - on top of your existing WABA.

Meta Tech Partner - 0% fees

Whautomate is a Meta Tech Partner. We charge 0% commission on WhatsApp conversation fees - you pay Meta directly for usage and pay us only for the platform.

How to connect WhatsApp Business Platform to Whautomate

1

Sign up for Whautomate

Create a free Whautomate account - no credit card required.

2

Pick your connection method

Use Meta Embedded Signup (recommended), enable WhatsApp Co-Existence to keep the number on your phone, or bring your own Cloud API keys if you already manage Meta Business directly.

3

Verify your number

Add a phone number that is not currently using a personal or Business App WhatsApp account (or use Co-Existence to skip this step).

4

Pick your use case

Build an appointment bot, launch WhatsApp Commerce, send your first broadcast or train an AI chatbot - you are live in minutes.

Why teams pick the WhatsApp Business Platform integration

0%
Commission on conversation fees
Meta
Tech Partner & Embedded Signup
98%
Open rate vs 20% for email
60%
Lower no-show rate

Tools and resources to keep exploring

Everything you need to get more out of Whautomate and the WhatsApp Business Platform integration.

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Frequently asked questions

Is Whautomate an official WhatsApp Business Platform partner?

Yes. Whautomate is a Meta Tech Partner and Meta Business Partner with direct Cloud API access. All messages are sent through the official WhatsApp Business Platform.

Does Whautomate take a commission on WhatsApp conversation fees?

No - we charge 0% commission on conversation fees. You pay Meta directly for usage at their standard published rates. Use our WhatsApp pricing calculator to estimate costs, or read the full WhatsApp Business API pricing guide.

What is Meta Embedded Signup?

Meta Embedded Signup is the official onboarding flow that lets a Meta Business Partner like Whautomate connect your WhatsApp Business number to the Cloud API in a few clicks - without manual app review or number porting downtime. It is the recommended setup path.

What is WhatsApp Co-Existence?

Co-Existence lets you keep using the WhatsApp Business app on your phone while the same number is also active on the Cloud API through Whautomate. Your team replies from the omnichannel inbox while you keep the personal touch on your phone - no number migration required.

Can I bring my own Cloud API keys?

Yes. If you already manage your own Meta Business Manager and WhatsApp Business Account (WABA), you can plug your own access tokens into Whautomate and use the platform layer - bots, broadcasts, automations, omnichannel inbox - on top of your existing setup.

Can I keep my existing WhatsApp number?

Yes. If the number is on the WhatsApp Business app you can either migrate it to the Cloud API or use Co-Existence to keep both active in parallel.

How much does WhatsApp Business Platform cost?

Meta charges per conversation based on country and category (marketing, utility, authentication, service). See our pricing calculator for an estimate or the pricing guide for a full breakdown.

Do I need a Facebook Business Manager?

Yes - Meta requires a Business Manager (free) to enable the Cloud API. We guide you through this during Embedded Signup.

Can I use the same chatbot on Instagram, Messenger, Telegram and live chat?

Yes. The bots you build for WhatsApp can be enabled on every other channel - so AI customer service, lead qualification and booking flows run consistently across the omnichannel inbox.

The Complete Omnichannel Customer Engagement Platform

Go beyond free tools. Automate conversations, build AI chatbots, send broadcast campaigns, book appointments, sell products, and manage every messaging channel from one powerful platform. Trusted by thousands of businesses worldwide.

  • WhatsApp, Instagram, Messenger, Telegram & Live Chat
  • AI chatbots & no-code automation
  • Broadcast campaigns & analytics
  • Appointment & class booking
  • E-commerce, Shopify & WooCommerce integration
  • CRM, invoicing & payment collection

No credit card required. Free 7-day trial. Visit our pricing page for plans.